TABSA Logo & Tagline Pitch

As part of the Transatlantic Business School Alliance (TABSA) competition, I participated in a global initiative to redesign the logo and tagline for the organization. Schools from around the world hosted their own internal competitions to select one student’s design to represent their institution on an international stage. I was honored to be selected as Hofstra University’s winner for my logo and tagline concept, which aimed to capture the essence of global collaboration and innovation within the business education community.

My winning design was then pitched to the TABSA committee in France by my mentor, where it competed against designs from other universities globally. This project gave me the unique opportunity to showcase my creativity on an international level and collaborate with peers from different cultures, all while receiving valuable feedback from industry professionals.